A few radio facts courtesy of the United Nations Educational, Scientific, and Cultural Organization (UNESCO):
- There are about 44,000 radio stations worldwide.
Source: The World Factbook, 2010. Central Intelligence Agency, USA
- Weekly SMS alerts sent to the phones of listeners 30 minutes prior to a broadcast can boost radio campaign listenership by up to 20%.
Source: The new age of radio: how ICTs are changing rural radio in Africa (Bartholomew Sullivan), Farm Radio International, 2011, p.5
- 25 out of 51 countries (49%) have radio channels available on a combined platform, while 13% are available on cable only and 8% on satellite only.
Source: UNESCO Institute for Statistics (UIS)
- It is said that up to a billion people still do not have access to radio today.
Source: Why World Radio Day? (UNESCO)
What is your station doing to celebrate World Radio Day? Sound off in the comments!