Utilizing OnDemand Streaming to Your Advantage

Live streaming is a great way to allow listeners access to your station at any time, and get a live feed just as they would in the market listening to your radio station.  But what if a listener is not available to listen to their favorite personality or show?  Listeners are increasingly accessing station archives to catch up on something they may have missed.  According to a recent study by Westwood One, Cumulus and Nielsen, OnDemand listeners skew 7 years younger than their average AM/FM counterpart and listen for twice the time!  What can you do to keep those listeners engaged?

OnDemand Streaming Skews 7 years younger

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2016 SoundExchange Changes and Paperwork

It’s that time of year again!  2016 is upon us which means it is time to fill out your annual SoundExchange paperwork.  First and foremost, the great news is that rates have decreased from last year by over 30%!  This should help ease the burden of fees for many broadcasters.  The other important change of note is the elimination out of the Small Broadcaster designation. Continue reading

CRB Preparing for Rate Proceedings

The Copyright Royalty Board, in preparing to set the new webcasting rates for 2016, recently asked the Copyright Office whether different rates can be used for different music suppliers.  Billboard breaks this down to mean that “…the Board is looking into whether it can set a higher rate for music licensed from the major labels over music licensed from the independents.”  Continue reading

Podcast Usage on the Rise According to Edison Research

Edison Research recently released additional information from their 2014 ‘Share of Ear’ study with a specific focus on podcast listeners.

According to this study, podcast usage was up 18% overall from the spring to fall releases of study results.  The study focused on those podcast listeners, and broke down the time spent listening to different audio sources, and the results for radio were optimistic, with podcast listeners spending 21% of their listening time on the radio and 30% listening to podcasts. Continue reading